How to make a company profile on Instagram

What is a company profile on Instagram?

It has been an opportunity for a number of years to transform one’s Instagram profile into a company profile. A company profile offers other options than a regular profile on Instagram – including insights into one’s target group and the opportunity for Instagram Shopping. Converting from a regular profile to a company profile is easy and here, we will show you how you can do it in a simple way.

Guide to creating a company profile

First, you must be logged in on your regular Instagram profile that you want to turn into a company profile.
To be able to transform your profile, you must be on your own profile and not on the news feed. At the top right, click on the burger menu (the 3 bars), where you access a menu. Click on ‘Settings’
In this menu, select ‘Account’
Once you are at your account, you can choose to transform your profile. At the bottom, simply click ‘Switch to professional account’

During this process, you can choose to link a Facebook page to your Instagram profile, so you can easily connect your followers and, among other things, invite them to follow you on both platforms. This is also necessary if you want to apply Instagram Shopping. In the last step, you can choose the type of business. You can choose between consulting, shopping and retail or restaurant.

Now, you have a company profile on Instagram.

Share on Social Media