{"id":14481,"date":"2019-08-22T07:40:00","date_gmt":"2019-08-22T07:40:00","guid":{"rendered":"https:\/\/iternumdigital.itm-dev.dk\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\/"},"modified":"2024-07-09T13:26:41","modified_gmt":"2024-07-09T13:26:41","slug":"saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning","status":"publish","type":"post","link":"https:\/\/iternumdigital.itm-dev.dk\/da\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\/","title":{"rendered":"S\u00e5dan f\u00e5r du salg og marketing til at arbejde i samme retning"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14481\" class=\"elementor elementor-14481 elementor-13927\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50da60f5 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"50da60f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78f6f8d3 elementor-widget elementor-widget-template\" data-id=\"78f6f8d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"6433\" class=\"elementor elementor-6433\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62ec7f73 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"62ec7f73\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-224f38f1 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"224f38f1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d6e75a6 wcf-starter-animations-none wcf-t-animation-none elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5d6e75a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;,&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>S\u00e5dan f\u00e5r du<\/b> <i>salg<\/i> <b>og<\/b> <i>marketing<\/i> <b> til at arbejde i samme retning<\/b><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e03fb87 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"e03fb87\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4556bb wcf-starter-animations-none wcf-t-animation-none elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d4556bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Det kan blive dyrt hvis man ikke arbejder sammen! Hvad laver de egentlig i farvelade (marketing) afdelingen?, og f\u00e5r vi snart nogle kvalitetsleads vi kan bruge? Hvorfor laver de ikke noget i salgsafdelingen og f\u00f8lger ordentligt op p\u00e5 alle de gode leads vi generer til dem? Kan du nikke genkendende til nogle af disse fordomme hos jer?   <\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7673905 elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-jet-listing-grid\" data-id=\"7673905\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;1&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:1500,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__items grid-col-desk-1 grid-col-tablet-1 grid-col-mobile-1 jet-listing-grid--6200\" data-queried-id=\"14481|WP_Post\" 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.jet-listing-dynamic-field__content{font-size:15px;line-height:1.2em;}}<\/style><div class=\"jet-listing-grid__item jet-listing-dynamic-post-10657\" data-post-id=\"10657\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10472\" class=\"elementor elementor-10472 elementor-6200 elementor-6200 elementor-6200\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5d4546 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"e5d4546\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7306de2 elementor-widget elementor-widget-jet-listing-dynamic-image\" data-id=\"7306de2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-image\" ><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig-400x400.jpg\" class=\"jet-listing-dynamic-image__img attachment-square-people size-square-people wp-post-image\" alt=\"medarbejderbillede-2024-Jan_endelig\" srcset=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig-400x400.jpg 400w, https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig-150x150.jpg 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" loading=\"eager\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8077b19 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"8077b19\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7b3322c e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"7b3322c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f044ab6 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"f044ab6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><span class=\"jet-listing-dynamic-field__content\" ><a href=\"#more_posts_by\">Af Jan B\u00f8gely<\/a>,<\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-369a8f8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"369a8f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><span class=\"jet-listing-dynamic-field__content\" ><\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9532632 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"9532632\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82dfee0 jedv-enabled--yes elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"82dfee0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >April 12, 2024<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82bedaa e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"82bedaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1243d060 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"1243d060\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Samarbejde mellem<\/b> <i>salg<\/i> <b>og<\/b> <i>marketing<\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21f1f6f5 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"21f1f6f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Viden og forst\u00e5else for hinandens arbejde ligger nogle gange p\u00e5 et meget lille sted. Og dette lille sted kan blive utrolig dyrt for virksomheden, hvis salg og marketing ikke finder melodien og arbejder mod de samme m\u00e5l. Flere unders\u00f8gelser har vist at det manglende samarbejde mellem salg og marketing er en af de kritiske succesfaktorer for en fortsat v\u00e6kst for mange virksomheder i dag. S\u00e5 det er tid til at smide \u201dsilo\u00b4erne\u201d i skraldespanden, f\u00e5 pjalterne sl\u00e5et sammen og skabt et f\u00e6lles sprog. Med andre ord; at begynde at arbejde bedre sammen som \u00e9n st\u00e6rk enhed mod f\u00e6lles m\u00e5l. Udvikling af en f\u00e6lles Service Level Agreement (SLA) er et godt v\u00e6rkt\u00f8j til at komme videre med.     <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2027091 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"2027091\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac39c57 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"ac39c57\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i>Sl\u00e5 v\u00e6ggen ned<\/i> <b>mellem salg<\/b> <b>og marketing<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61dce44 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"61dce44\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Det knapt s\u00e5 mundrette ord; \u201dsmarketing\u201d begynder at optr\u00e6de flere og flere steder i forbindelse med et t\u00e6ttere samarbejde mellem de afdelinger &#8211; der er en sammentr\u00e6kning af de 2 ord. Det drejer sig prim\u00e6rt om jeres kunder, og om at de skal have den bedste oplevelse ved at k\u00f8be hos jer. Det f\u00e5r de bedst hvis de oplever en virksomhed der h\u00e6nger rigtig godt sammen i alle faser af brugerrejsen. Samtidig har unders\u00f8gelser vist at virksomheder, hvor samarbejdet mellem salg og marketing opfattes som optimalt opn\u00e5r betydeligt bedre resultater end andre mere traditionelle virksomheder:   <\/span>\n          <\/p>\n<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">32% h\u00f8jere oms\u00e6tning<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">36% flere kunder<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">38% h\u00f8jere konverteringsrater<\/span>\n            <\/li>\n<\/ul>\n<p>\n            <span style=\"font-weight: 400;\">Unders\u00f8gelsen fandt ogs\u00e5 frem til, at et godt samarbejde giver virksomhederne et h\u00f8jere brand kendskab og et st\u00f8rre salg pr. kunde. Men hvad er det, som g\u00f8r at samarbejdet g\u00e5r galt mellem salg og marketing i mange virksomheder? <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b264659 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"5b264659\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1e866e41 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"1e866e41\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64387eb6 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"64387eb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Hvad har <\/b> <i>\u00e6ndret sig? <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fa79fe9 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"1fa79fe9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">En af det helt store syndere er manglende kommunikation mellem salg og marketing i takt med mere komplicerede brugerrejser. Man ved ikke helt, hvad de laver i den anden afdeling \u2013 og det bliver ikke koordineret. En kunde modtager m\u00e5ske et nyhedsbrev med et godt tilbud p\u00e5 et produkt \u2013 lige efter at salg har haft et problem med kunden om det selvsamme produkt. Eller marketing s\u00e6tter en kampagne i gang, hvor det ikke er aftalt den videre proces med salg omkring opf\u00f8lgning p\u00e5 leads.   <\/span>\n          <\/p>\n<p>\n            <span style=\"font-weight: 400;\">Markedet har ogs\u00e5 \u00e6ndret sig. Kold kanvas og push reklamer har ikke den samme effekt som tidligere. Den st\u00f8rste del af processen foreg\u00e5r online:  <\/span>\n          <\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">92% af k\u00f8berne starter med en informationss\u00f8gning p\u00e5 nettet<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">53% af k\u00f8berne synes, at informationss\u00f8gning p\u00e5 nettet er bedre end at tale direkte med en salgsperson<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">75% af k\u00f8berne kigger p\u00e5 sociale medier for at finde ud af mere om en leverand\u00f8r<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">90% af k\u00f8berne gider ikke tage telefonen, n\u00e5r det er kold kanvas<\/p>\n<p><\/span>\n            <\/li>\n<\/ul>\n<p>\n            <i><br \/>\n              <span style=\"font-weight: 400;\">          <\/span><br \/>\n            <\/i><br \/>\n            <i><br \/>\n              <span style=\"font-weight: 400;\">Kilde: Content Marketing Institute<\/span><br \/>\n            <\/i>\n          <\/p>\n<p>\n            <span style=\"font-weight: 400;\">Det betyder at marketing bliver en stadig vigtigere del af salgsprocessen. Potentielle k\u00f8bere skal i h\u00f8jere grad tiltr\u00e6kkes online ved hj\u00e6lp af digitale marketingtiltag, og de skal hj\u00e6lpe med at nurture for at g\u00f8re et marketing qualified lead til et sales qualified lead, der er klar til at k\u00f8be. <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36806773 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"36806773\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-70108047 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"70108047\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-646b1404 vertAlignSub elementor-widget elementor-widget-n-accordion\" data-id=\"646b1404\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]},&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1680\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1680\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Leads <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1680\" class=\"elementor-element elementor-element-3d7e17fe e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"3d7e17fe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1150e142 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"1150e142\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Er et bes\u00f8g p\u00e5 hjemmesiden som har fgivet sin kontaktinformation gennem en formular eller p\u00e5 en chat.<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1681\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1681\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> MQL (Marketing Qualified Leads) <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1681\" class=\"elementor-element elementor-element-6b7a05b1 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"6b7a05b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-363b3cd2 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"363b3cd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Er leads som har vist interesse for vores virksomhed\/produkter, og som samtidig passer\/opfylder vores \u00f8nsker til k\u00f8berprofil og buyer persona.<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1682\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1682\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> SQL (Sales Qualified Leads) <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1682\" class=\"elementor-element elementor-element-7357707b e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"7357707b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-855d660 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"855d660\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span class=\"OYPEnA text-decoration-none text-strikethrough-none\">Er et lead som har vist interesse for at k\u00f8be vores prdukter, og som salgsteamet har vurderet er v\u00e6rd at g\u00e5 efter. En s\u00e6lger har indledt en dialog og de vil med stor sandsynlighed ende med at blive en kunde. <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f553614 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"6f553614\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15bc5c3 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"15bc5c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>S\u00e5dan f\u00e5r du salg og marketing til at <\/b> <i>arbejde (bedre) sammen? <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5be45714 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"5be45714\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">At l\u00e6gge salg og marketing sammen med f\u00e6lles chef er ikke n\u00f8dvendigvis den rigtige l\u00f8sning for en virksomhed. Og f.eks. at tvinge marketing til at blive mere aggressive i tilgangen er m\u00e5ske heller ikke en god l\u00f8sning. Det g\u00e6lder mere om at erkende, at salg og marketing kommer med forskellige styrker i processen, og finde ud af hvordan man udnytter det bedst muligt i en koordineret og effektiv f\u00e6lles indsats. I kan med fordel f\u00e5 det nedf\u00e6ldet i en aftale p\u00e5 tv\u00e6rs af disciplinerne.   <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9180a5d e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"9180a5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56ee4455 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"56ee4455\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Udvikling af<\/b> <i> Buyer Personaer <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc9d35e wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"fc9d35e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Et godt sted at starte er at blive enige i om hvem jeres ideelle kunder er. Med andre ord s\u00e5 giver det mulighed for at kunne forst\u00e5 jeres mulige kunder (buyer personaer) endnu bedre, og g\u00f8r det nemmere at m\u00e5lrette relevant content mod de specifikke behov og adf\u00e6rd der er med til motivere jeres kunder i k\u00f8bsbeslutningen. Udvikling af buyer personaer skal gerne baseres p\u00e5 s\u00e5 mange input som muligt \u2013 b\u00e5de af jeres egne afdelinger i virksomheder samt indsamling af data. Det g\u00e6lder om at komme godt rundt om hvordan jeres produkter bliver brugt af jeres buyer personaer (l\u00e6s mere om buyer personaer her og hvordan de udvikles).   <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-164d73b e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"164d73b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-49469fe e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"49469fe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-866c747 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"866c747\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i>F\u00e6lles definition<\/i> <b>af hvad et lead er <\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-903abb1 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"903abb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">N\u00e5r buyer personaerne er klarlagt s\u00e5 giver ingen umiddelbar ide om hvor de er i brugerrejsen. Er de ogs\u00e5 et godt match for vores ydelser? Er de egentlig klar til at k\u00f8be? Det kan godt v\u00e6re at en potentiel kunde er et godt match \u2013 men de har ikke n\u00f8dvendigvis brug for ydelsen lige nu. Det er derfor vigtigt at definere, hvorn\u00e5r et lead er et godt match for jer og hvorn\u00e5r de er klar til et k\u00f8b.    <\/span>\n          <\/p>\n<p>\n            <span style=\"font-weight: 400;\">Hvis et lead ikke er klar til at k\u00f8be, s\u00e5 skal de bearbejdes noget mere indtil de bliver klar. Det g\u00f8res bl.a. med e-mail nurturing (link til blogindl\u00e6g) hvor man med automatiske flows skubber et lead videre s\u00e5 det bliver \u201dvarmt\u201d. Samtidig kan man s\u00e6tte en retargeting kampagne i gang p\u00e5 de sociale medier for at p\u00e5virke dem yderligere og tr\u00e6kke dem tilbage til websitet \u2013 og hermed skubbe dem videre i processen. Det er ogs\u00e5 her at der med fordel kan anvendes 1 til 1 kommunikation med e-mails\/telefonopkald\/m\u00f8der.   <\/span>\n          <\/p>\n<p>For at blive klogere p\u00e5 hvad et lead er for jer skal der kigges p\u00e5 de forskellige trin i et salg \u2013 lige fra ukendt til at blive en kunde.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-791f540 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"791f540\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f73ef1e e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"f73ef1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2783d69 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"2783d69\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Der skal diskuteres hvordan hvert trin opfattes, s\u00e5 man er enig i salg og marketing om hvorn\u00e5r en kontakt g\u00e5r fra et trin til det n\u00e6ste. Det er ogs\u00e5 vigtigt at blive enige om hvorn\u00e5r salgsteamet tager over for marketing og hvad der konkret forventes af afdelingerne p\u00e5 de forskellige trin. I hele denne rejse er det vigtigt at skaffe sig de rigtige data p\u00e5 kontakten, og hvor marketing automation viser sin store v\u00e6rd. Ved at give en automatisk score gennem rejsen bliver vi klogere p\u00e5 et lead, og kan se hvor godt et match det er for os og hvor k\u00f8bsklart det er. Det kaldes leadscoring.    <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d9dff7 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"7d9dff7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-719bb0e wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"719bb0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\n          <b>Leadscoring<\/b>\n        <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eceaec wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"4eceaec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Leadscoring bruges til at rangere et lead ud fra nogle forskellige parametre \u2013 b\u00e5de eksplicitte og implicitte. N\u00e5r et lead n\u00e5r en fastsat score, er det et tegn p\u00e5, at dette lead er k\u00f8bsklar. Eksplicitte faktorer er dem, som et lead oplyser direkte i formularen p\u00e5 jeres landing page s\u00e5som navn, jobtitel, rolle, interesser og udfordringer, etc. Alt efter leadets svar f\u00e5r de tildelt en score, der repr\u00e6senterer en v\u00e6rdi. Hvis I s\u00e6lger Saas produkter, vil et lead der har en rolle som &#8220;IT chef&#8221; formentlig v\u00e6re mere v\u00e6rdifuld end en &#8220;serviceassistent&#8221;. De implicitte scorer findes ud fra leadets adf\u00e6rd p\u00e5 websitet. De individuelle sider p\u00e5 websitet f\u00e5r tildelt en score alt efter deres indhold. Hvis siden har indhold, der er interessant for folk, der er t\u00e6t p\u00e5 en k\u00f8bsbeslutning og alts\u00e5 befinder sig sidst i brugerrejsen, vil denne side have en h\u00f8jere lead score. Dette kunne for eksempel v\u00e6re en yderligere information som en pris p\u00e5 produktet.        <\/span>\n          <\/p>\n<p>\n            <span style=\"font-weight: 400;\">Udover sidebes\u00f8g indbefatter adf\u00e6rd p\u00e5 websitet ogs\u00e5 handlinger, der foretages p\u00e5 siden. En handling kan blandt andet v\u00e6re downloads, se en video eller at bestille en demo. Igen er handlingen sat op i forhold til personaens brugerrejse. De handlinger, der er t\u00e6t forbundet med en k\u00f8bsbeslutning, vil typisk have en h\u00f8jere lead score. Des h\u00f8jere score et lead har, des mere k\u00f8bsklar er et lead.    <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa13bd9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"aa13bd9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8bb5517 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"8bb5517\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Ops\u00e6tning af m\u00e5l og <\/b> <i>KPI\u00b4er <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-131f8b8 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"131f8b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">N\u00e5r salg og marketing er blevet enige om hvad et lead er, og de forskellige trin i brugerrejsen for de forskellige personaer, s\u00e5 er det tid til at s\u00e6tte nogle m\u00e5l og kpi\u00b4er op for den f\u00e6lles indsats. M\u00e5lene h\u00e6nger sammen mellem de 2 afdelinger. Hvis marketing ikke f\u00e5r generet nok kvalitetsleads, s\u00e5 kan salg ikke f\u00e5 lukket nok ordrer i den anden ende. Det vil typisk v\u00e6re individuelt for hver virksomhed hvad man m\u00e5ler p\u00e5, men her er nogle f\u00e5 vigtige m\u00e5lepunkter:   <\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6408c43 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"6408c43\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-08e7b39 vertAlignSub elementor-widget elementor-widget-n-accordion\" data-id=\"08e7b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]},&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9330\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9330\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #1 - Antal bes\u00f8g og antal leads (konverteringsrate) <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9330\" class=\"elementor-element elementor-element-21571e9 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"21571e9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65a7d89 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"65a7d89\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Hvor mange bes\u00f8ger hjemmesiden, og hvor mange af dem (%) konverterer til leads (dvs. at de har udfyldt en formular eller skrevet en chat, og givet data).<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9331\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9331\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #2 - Antal Marketing Qualified Leads <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9331\" class=\"elementor-element elementor-element-b5e039e e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"b5e039e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06dc2fa wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"06dc2fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Hvor mange % af vores leads g\u00e5r hen og bliver marketing qualified?<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9332\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9332\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #3 - Antal Sales Qualified Leads <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9332\" class=\"elementor-element elementor-element-1d9ec55 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"1d9ec55\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-034e063 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"034e063\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Hvor mange % af vores leads bliver sales qualifed leads?<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9333\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9333\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #4 - Antal kunder <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9333\" class=\"elementor-element elementor-element-c189dfd e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"c189dfd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9333\" class=\"elementor-element elementor-element-ee730bc e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"ee730bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6606f5d wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"6606f5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Antallet af mulige kunder som bliver til betalende kunder &#8211; dvs. lukkeraten.<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9334\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9334\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #5 - Oms\u00e6tning <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9334\" class=\"elementor-element elementor-element-b2ee13c e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"b2ee13c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf2a0cf wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"bf2a0cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Samlet oms\u00e6tning og gns. oms\u00e6tning pr. kunde.<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9335\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9335\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> KPI #6 - Leadtime <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9335\" class=\"elementor-element elementor-element-9a75a0f e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"9a75a0f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a367a11 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"a367a11\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">Tid fra f\u00f8rste kontakt til f\u00f8rste ordre.<\/span>\n          <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-baa3029 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"baa3029\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7c81f64 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"7c81f64\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fe905f wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"3fe905f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Implementering af en<\/b> <i>Service Level Agreement (SLA) <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a5e2e1 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"4a5e2e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\n            <span style=\"font-weight: 400;\">En god m\u00e5de at binde alle tanker og m\u00e5l sammen er at udvikle en s\u00e5kaldt Service Level Agreement mellem salgs- og marketing afdelingerne. En SLA er en formalisering af marketing og salgs m\u00e5l for at sikre at virksomheden er klar til at n\u00e5 de f\u00e6lles oms\u00e6tningsm\u00e5l. Det giver st\u00f8rre commitment fra begge afdelinger. Unders\u00f8gelser viser at virksomheder der har udformet en SLA performer bedre end virksomheder der ikke anvender dem. Det kan v\u00e6re en god ide at bede en anden afdeling (f.eks. \u00d8konomi eller HR) om hj\u00e6lp til at udforme den.    <\/span>\n          <\/p>\n<p>\n            <span style=\"font-weight: 400;\">En SLA vil typisk indeholde emner som;<\/span>\n          <\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Form\u00e5l med SLA<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Hvilke m\u00e5l skal opn\u00e5s<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Hvordan definerer vores leads (Leads, Marketing Qualified Leads, Sales Qualified Leads)<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Leadscoring (hvilke point skal de enkelte kriterier have)<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Lead nurturing (hvordan skubber vi et lead videre i k\u00f8bsrejsen)<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Hvorn\u00e5r skal et lead overg\u00e5 fra marketing til salg<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Salgsproces og salgssekvenser<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">KPI\u00b4er<\/span>\n            <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n              <span style=\"font-weight: 400;\">Rapporter<\/span>\n            <\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06bb70e e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"06bb70e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2da4594 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"2da4594\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e7c742 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"6e7c742\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\n          <b>Leadscoring<\/b>\n        <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1b2b32 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"d1b2b32\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Eksempel p\u00e5 en overordnet SLA s\u00e6tning mellem salg og markerting kan se s\u00e5ledes ud:<\/p>\n<p>Hver m\u00e5ned vil marketing levere min. 20 Sales Qualified Leads til salg, og salg vil herefter s\u00f8rge for at de bliver kontaktet inden for 48 timer efter at de har modtaget det. Ud af disse skal salg lande 5 kunder pr. m\u00e5ned med en gennemsnitlig oms\u00e6tning p\u00e5 kr. 40.000.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32efad75 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"32efad75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-77c1f4a9 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"77c1f4a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68995b09 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"68995b09\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Vil du arbejde videre med<\/b> <i>SLA? <\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cf93ae2 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"1cf93ae2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hvis du \u00f8nsker at dykke l\u00e6ngere ned i omr\u00e5det med en Service Level Agreement mellem salg og marketing, s\u00e5 giv os et kald, s\u00e5 kan vi tage en snak om, hvordan vi kan hj\u00e6lpe jer.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45e8d457 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"45e8d457\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58a0d37b elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"58a0d37b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >\n          <a style=\"color:#000;\" href=\"mailto:%24s\">info@iternumdigital.com<\/a>\n        <\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ab68fcf elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"3ab68fcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >\n          <a style=\"color:#000;\" href=\"tel:%24s\">+4532121100<\/a>\n        <\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cbb67ef e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"4cbb67ef\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57520888 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"57520888\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Del p\u00e5 sociale medier<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-422181ab elementor-share-buttons--view-text elementor-share-buttons--skin-minimal elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"422181ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Del p\u00e5 facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Del p\u00e5 twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Del p\u00e5 linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4dc391de e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"4dc391de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-439efa64 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"439efa64\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c29f382 elementor-widget elementor-widget-jet-listing-dynamic-image\" data-id=\"c29f382\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-image\" ><img decoding=\"async\" width=\"700\" height=\"867\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig.jpg\" class=\"jet-listing-dynamic-image__img attachment-full size-full wp-post-image\" alt=\"medarbejderbillede-2024-Jan_endelig\" srcset=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig.jpg 700w, https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig-242x300.jpg 242w\" sizes=\"(max-width: 700px) 100vw, 700px\" loading=\"eager\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"elementor-element elementor-element-a24d673 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"a24d673\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position&quot;:&quot;absolute&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\" href=\"\/employees\/jan-boegely\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-345394d6 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"345394d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Jan B\u00f8gely<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71083dfe elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"71083dfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >CCO &amp; Associate Partner<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ac26cd e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"7ac26cd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-106243c7 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"106243c7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a0fe9a elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"69a0fe9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" ><b>Flere artikler af <\/b><i>Jan B\u00f8gely<\/i><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14d3a5e3 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"14d3a5e3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b66c6b3 elementor-widget elementor-widget-jet-listing-grid\" data-id=\"2b66c6b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;4&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;columns_tablet_extra&quot;:&quot;3&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__slider slick-lib\" data-slider_options=\"{&quot;autoplaySpeed&quot;:5000,&quot;autoplay&quot;:true,&quot;pauseOnHover&quot;:true,&quot;infinite&quot;:true,&quot;centerMode&quot;:false,&quot;speed&quot;:500,&quot;arrows&quot;:true,&quot;dots&quot;:false,&quot;slidesToScroll&quot;:1,&quot;prevArrow&quot;:&quot;\\u003Cdiv class=\\u0027jet-listing-grid__slider-icon prev-arrow \\u0027 role=\\u0027button\\u0027 aria-label=\\u0027Previous\\u0027\\u003E\\u003Csvg width=\\u0027180\\u0027 height=\\u0027180\\u0027 viewBox=\\u00270 0 180 180\\u0027 fill=\\u0027none\\u0027 xmlns=\\u0027http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\u0027\\u003E\\u003Cpath d=\\u0027M119 47.3166C119 48.185 118.668 48.9532 118.003 49.6212L78.8385 89L118.003 128.379C118.668 129.047 119 129.815 119 130.683C119 131.552 118.668 132.32 118.003 132.988L113.021 137.998C112.356 138.666 111.592 139 110.729 139C109.865 139 109.101 138.666 108.436 137.998L61.9966 91.3046C61.3322 90.6366 61 89.8684 61 89C61 88.1316 61.3322 87.3634 61.9966 86.6954L108.436 40.002C109.101 39.334 109.865 39 110.729 39C111.592 39 112.356 39.334 113.021 40.002L118.003 45.012C118.668 45.68 119 46.4482 119 47.3166Z\\u0027 fill=\\u0027black\\u0027\\\/\\u003E\\u003C\\\/svg\\u003E\\u003C\\\/div\\u003E&quot;,&quot;nextArrow&quot;:&quot;\\u003Cdiv class=\\u0027jet-listing-grid__slider-icon next-arrow \\u0027 role=\\u0027button\\u0027 aria-label=\\u0027Next\\u0027\\u003E\\u003Csvg width=\\u0027180\\u0027 height=\\u0027180\\u0027 viewBox=\\u00270 0 180 180\\u0027 fill=\\u0027none\\u0027 xmlns=\\u0027http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\u0027\\u003E\\u003Cpath d=\\u0027M119 47.3166C119 48.185 118.668 48.9532 118.003 49.6212L78.8385 89L118.003 128.379C118.668 129.047 119 129.815 119 130.683C119 131.552 118.668 132.32 118.003 132.988L113.021 137.998C112.356 138.666 111.592 139 110.729 139C109.865 139 109.101 138.666 108.436 137.998L61.9966 91.3046C61.3322 90.6366 61 89.8684 61 89C61 88.1316 61.3322 87.3634 61.9966 86.6954L108.436 40.002C109.101 39.334 109.865 39 110.729 39C111.592 39 112.356 39.334 113.021 40.002L118.003 45.012C118.668 45.68 119 46.4482 119 47.3166Z\\u0027 fill=\\u0027black\\u0027\\\/\\u003E\\u003C\\\/svg\\u003E\\u003C\\\/div\\u003E&quot;,&quot;rtl&quot;:false,&quot;itemsCount&quot;:5,&quot;fade&quot;:false,&quot;slidesToShow&quot;:{&quot;desktop&quot;:4,&quot;tablet&quot;:2,&quot;mobile&quot;:1}}\" dir=\"ltr\"><div class=\"jet-listing-grid__items grid-col-desk-4 grid-col-tablet-2 grid-col-mobile-1 jet-listing-grid--6276 jet-equal-columns__wrapper\" data-queried-id=\"14481|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:6276,&quot;posts_num&quot;:6,&quot;columns&quot;:4,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;column_min_width&quot;:240,&quot;column_min_width_tablet&quot;:240,&quot;column_min_width_mobile&quot;:240,&quot;inline_columns_css&quot;:false,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;Ingen data fundet&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;yes&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:null,&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;yes&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;,&quot;collapse_first_last_gap&quot;:false,&quot;list_tag_selection&quot;:&quot;&quot;,&quot;list_items_wrapper_tag&quot;:&quot;div&quot;,&quot;list_item_tag&quot;:&quot;div&quot;,&quot;empty_items_wrapper_tag&quot;:&quot;div&quot;}}\" data-page=\"1\" data-pages=\"1\" data-listing-source=\"query\" data-listing-id=\"6276\" data-query-id=\"11\"><div class=\"jet-listing-grid__item jet-listing-dynamic-post-15329 jet-equal-columns\" data-post-id=\"15329\"  ><style type=\"text\/css\">.jet-listing-dynamic-post-15329 .elementor-element.elementor-element-963fd60:not(.elementor-motion-effects-element-type-background), .jet-listing-dynamic-post-15329 .elementor-element.elementor-element-963fd60 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#BFE4E1;}<\/style>\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10474\" class=\"elementor elementor-10474 elementor-6276 elementor-6276\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba299a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ba299a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1036a jedv-enabled--yes wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"8e1036a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/den-gode-kravspecifikation-til-hjemmesiden\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"560\" height=\"700\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/07\/Arkivbillede-ITM-blog-2-560x700.png\" class=\"attachment-slider-thumb size-slider-thumb wp-image-14738\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-963fd60 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"963fd60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81924c7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"81924c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">21. jan, 2021<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec9097 elementor-position-inline-end elementor-mobile-position-inline-end elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"4ec9097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/den-gode-kravspecifikation-til-hjemmesiden\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Den gode kravspecifikation til hjemmesiden\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"12\" viewBox=\"0 0 21 12\" fill=\"none\"><path d=\"M20.5303 6.53033C20.8232 6.23744 20.8232 5.76256 20.5303 5.46967L15.7574 0.696699C15.4645 0.403806 14.9896 0.403806 14.6967 0.696699C14.4038 0.989592 14.4038 1.46447 14.6967 1.75736L18.9393 6L14.6967 10.2426C14.4038 10.5355 14.4038 11.0104 14.6967 11.3033C14.9896 11.5962 15.4645 11.5962 15.7574 11.3033L20.5303 6.53033ZM0 6.75L20 6.75V5.25L0 5.25L0 6.75Z\" fill=\"white\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/den-gode-kravspecifikation-til-hjemmesiden\/\" >\n\t\t\t\t\t\t\tDen gode kravspecifikation til hjemmesiden\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-15321 jet-equal-columns\" data-post-id=\"15321\"  ><style type=\"text\/css\">.jet-listing-dynamic-post-15321 .elementor-element.elementor-element-963fd60:not(.elementor-motion-effects-element-type-background), .jet-listing-dynamic-post-15321 .elementor-element.elementor-element-963fd60 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#BFE4E1;}<\/style>\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10474\" class=\"elementor elementor-10474 elementor-6276 elementor-6276\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba299a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ba299a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1036a jedv-enabled--yes wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"8e1036a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/seo-og-inbound-marketing\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"560\" height=\"700\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/07\/Arkivbillede-ITM-blog-1-560x700.png\" class=\"attachment-slider-thumb size-slider-thumb wp-image-14630\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-963fd60 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"963fd60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81924c7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"81924c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">12. okt, 2018<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec9097 elementor-position-inline-end elementor-mobile-position-inline-end elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"4ec9097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/seo-og-inbound-marketing\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"SEO og inbound marketing\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"12\" viewBox=\"0 0 21 12\" fill=\"none\"><path d=\"M20.5303 6.53033C20.8232 6.23744 20.8232 5.76256 20.5303 5.46967L15.7574 0.696699C15.4645 0.403806 14.9896 0.403806 14.6967 0.696699C14.4038 0.989592 14.4038 1.46447 14.6967 1.75736L18.9393 6L14.6967 10.2426C14.4038 10.5355 14.4038 11.0104 14.6967 11.3033C14.9896 11.5962 15.4645 11.5962 15.7574 11.3033L20.5303 6.53033ZM0 6.75L20 6.75V5.25L0 5.25L0 6.75Z\" fill=\"white\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/seo-og-inbound-marketing\/\" >\n\t\t\t\t\t\t\tSEO og inbound marketing\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-14551 jet-equal-columns\" data-post-id=\"14551\"  ><style type=\"text\/css\">.jet-listing-dynamic-post-14551 .elementor-element.elementor-element-963fd60:not(.elementor-motion-effects-element-type-background), .jet-listing-dynamic-post-14551 .elementor-element.elementor-element-963fd60 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#BFE4E1;}<\/style>\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10474\" class=\"elementor elementor-10474 elementor-6276 elementor-6276\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba299a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ba299a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1036a jedv-enabled--yes wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"8e1036a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/10-grunde-til-at-digital-marketing-strategi-er-altafgoerende\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"560\" height=\"700\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/07\/Arkivbillede-ITM-blog-24-560x700.png\" class=\"attachment-slider-thumb size-slider-thumb wp-image-13910\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-963fd60 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"963fd60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81924c7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"81924c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">15. dec, 2017<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec9097 elementor-position-inline-end elementor-mobile-position-inline-end elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"4ec9097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/10-grunde-til-at-digital-marketing-strategi-er-altafgoerende\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"10 grunde til at digital marketing strategi er altafg\u00f8rende\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"12\" viewBox=\"0 0 21 12\" fill=\"none\"><path d=\"M20.5303 6.53033C20.8232 6.23744 20.8232 5.76256 20.5303 5.46967L15.7574 0.696699C15.4645 0.403806 14.9896 0.403806 14.6967 0.696699C14.4038 0.989592 14.4038 1.46447 14.6967 1.75736L18.9393 6L14.6967 10.2426C14.4038 10.5355 14.4038 11.0104 14.6967 11.3033C14.9896 11.5962 15.4645 11.5962 15.7574 11.3033L20.5303 6.53033ZM0 6.75L20 6.75V5.25L0 5.25L0 6.75Z\" fill=\"white\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/10-grunde-til-at-digital-marketing-strategi-er-altafgoerende\/\" >\n\t\t\t\t\t\t\t10 grunde til at digital marketing strategi er altafg\u00f8rende\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-15391 jet-equal-columns\" data-post-id=\"15391\"  ><style type=\"text\/css\">.jet-listing-dynamic-post-15391 .elementor-element.elementor-element-963fd60:not(.elementor-motion-effects-element-type-background), .jet-listing-dynamic-post-15391 .elementor-element.elementor-element-963fd60 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#BFE4E1;}<\/style>\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10474\" class=\"elementor elementor-10474 elementor-6276 elementor-6276\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba299a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ba299a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1036a jedv-enabled--yes wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"8e1036a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/hvad-er-marketing-automation\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"560\" height=\"700\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2017\/09\/Marketing-automation-560x700.jpg\" class=\"attachment-slider-thumb size-slider-thumb wp-image-15377\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-963fd60 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"963fd60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81924c7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"81924c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">22. sep, 2017<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec9097 elementor-position-inline-end elementor-mobile-position-inline-end elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"4ec9097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/hvad-er-marketing-automation\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Hvad er marketing automation?\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"12\" viewBox=\"0 0 21 12\" fill=\"none\"><path d=\"M20.5303 6.53033C20.8232 6.23744 20.8232 5.76256 20.5303 5.46967L15.7574 0.696699C15.4645 0.403806 14.9896 0.403806 14.6967 0.696699C14.4038 0.989592 14.4038 1.46447 14.6967 1.75736L18.9393 6L14.6967 10.2426C14.4038 10.5355 14.4038 11.0104 14.6967 11.3033C14.9896 11.5962 15.4645 11.5962 15.7574 11.3033L20.5303 6.53033ZM0 6.75L20 6.75V5.25L0 5.25L0 6.75Z\" fill=\"white\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/hvad-er-marketing-automation\/\" >\n\t\t\t\t\t\t\tHvad er marketing automation?\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-15374 jet-equal-columns\" data-post-id=\"15374\"  ><style type=\"text\/css\">.jet-listing-dynamic-post-15374 .elementor-element.elementor-element-963fd60:not(.elementor-motion-effects-element-type-background), .jet-listing-dynamic-post-15374 .elementor-element.elementor-element-963fd60 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#BFE4E1;}<\/style>\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"10474\" class=\"elementor elementor-10474 elementor-6276 elementor-6276\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba299a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ba299a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1036a jedv-enabled--yes wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"8e1036a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/derfor-skal-du-bruge-buyer-personas\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"560\" height=\"700\" src=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/07\/Arkivbillede-ITM-blog-28-560x700.png\" class=\"attachment-slider-thumb size-slider-thumb wp-image-15000\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-963fd60 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"963fd60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_pin_area&quot;:&quot;no&quot;,&quot;aae_enable_header_sticky_area&quot;:&quot;no&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;,&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81924c7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-heading\" data-id=\"81924c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">23. jan, 2017<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec9097 elementor-position-inline-end elementor-mobile-position-inline-end elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"4ec9097\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/derfor-skal-du-bruge-buyer-personas\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Derfor skal du bruge buyer personas\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"12\" viewBox=\"0 0 21 12\" fill=\"none\"><path d=\"M20.5303 6.53033C20.8232 6.23744 20.8232 5.76256 20.5303 5.46967L15.7574 0.696699C15.4645 0.403806 14.9896 0.403806 14.6967 0.696699C14.4038 0.989592 14.4038 1.46447 14.6967 1.75736L18.9393 6L14.6967 10.2426C14.4038 10.5355 14.4038 11.0104 14.6967 11.3033C14.9896 11.5962 15.4645 11.5962 15.7574 11.3033L20.5303 6.53033ZM0 6.75L20 6.75V5.25L0 5.25L0 6.75Z\" fill=\"white\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/iternumdigital.itm-dev.dk\/da\/derfor-skal-du-bruge-buyer-personas\/\" >\n\t\t\t\t\t\t\tDerfor skal du bruge buyer personas\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Det kan blive dyrt hvis man ikke arbejder sammen! Hvad laver de egentlig i farvelade (marketing) afdelingen?, og f\u00e5r vi snart nogle kvalitetsleads vi kan bruge? Hvorfor laver de ikke noget i salgsafdelingen og f\u00f8lger ordentligt op p\u00e5 alle de gode leads vi generer til dem? Kan du nikke genkendende til nogle af disse fordomme hos jer?   <\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"page_builder":"","footnotes":""},"categories":[107],"tags":[],"class_list":["post-14481","post","type-post","status-publish","format-standard","hentry","category-alle"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>S\u00e5dan f\u00e5r du salg og marketing til at arbejde i samme retning - Iternum Digital<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u00e5dan f\u00e5r du salg og marketing til at arbejde i samme retning - Iternum Digital\" \/>\n<meta property=\"og:description\" content=\"Det kan blive dyrt hvis man ikke arbejder sammen! Hvad laver de egentlig i farvelade (marketing) afdelingen?, og f\u00e5r vi snart nogle kvalitetsleads vi kan bruge? Hvorfor laver de ikke noget i salgsafdelingen og f\u00f8lger ordentligt op p\u00e5 alle de gode leads vi generer til dem? Kan du nikke genkendende til nogle af disse fordomme hos jer?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iternumdigital.itm-dev.dk\/da\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\/\" \/>\n<meta property=\"og:site_name\" content=\"Iternum Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IternumDigital\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-22T07:40:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-09T13:26:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/iternumdigital.itm-dev.dk\/wp-content\/uploads\/2024\/04\/medarbejderbillede-2024-Jan_endelig.jpg\" \/>\n<meta name=\"author\" content=\"Maja Green\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet af\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maja Green\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimeret l\u00e6setid\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/\"},\"author\":{\"name\":\"Maja Green\",\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/#\\\/schema\\\/person\\\/8326d8f20e225878a33dbfa4a12b0806\"},\"headline\":\"S\u00e5dan f\u00e5r du salg og marketing til at arbejde i samme retning\",\"datePublished\":\"2019-08-22T07:40:00+00:00\",\"dateModified\":\"2024-07-09T13:26:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/\"},\"wordCount\":2124,\"publisher\":{\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/medarbejderbillede-2024-Jan_endelig.jpg\",\"articleSection\":[\"Alle\"],\"inLanguage\":\"da-DK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/\",\"url\":\"https:\\\/\\\/iternumdigital.itm-dev.dk\\\/da\\\/saadan-faar-du-salg-og-marketing-til-at-arbejde-i-samme-retning\\\/\",\"name\":\"S\u00e5dan f\u00e5r du salg og marketing til at arbejde i samme retning - 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